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You've go to know when to hold them, fold them, walk away and run

Jul 26, 2026

I recently released a book for business builders, more specifically for people submitting tenders.

Having spent more than half of my career writing tenders and a big chunk of time as a consultant advising facilities services clients from Unis, LGAs and Utilities, I have always believed that far too much time effort and money is wasted on bids and tenders that would never win and or see the light of day in the client's tender assessment panel.

This happens for a multitude of reasons, and the one most often cited one is that this person/ contract/ contractor represents too great a risk.

I am a believer that strategy should frame what bids are lodged and which are not. Not all business is good business and when you are focussed on only writing tenders where they compliment your strategy, then you can devote the right amount of time and effort into winning, not just by lodging a bid, but strategically the best bid.

A cheap bid is cheap for a reason. It takes equal amounts of discipline for the reader and writer to move on without fear of loss. 

Stop wasting time effort and money on and stuff that doesn't matter. Build a Strategic Powerhouse first.
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